Sunday, February 17, 2019
 Now reading ...
Oct
22
Wed
Posted By Subodh on Wednesday, October 22, 2008
2170 Views 1 Comments


If you have a million bucks to run your ad campaign, this article is not for you. If however, you are looking at running an ad campaign on a tight budget, pay attention; the best value isn't where everyone says it is (disclaimer1).

Of the three small  budget  online advertising options tested here: Microsoft Adcenter, Google Adsense and Yahoo! Marketing Solutions, guess who the surprise winner is! Screen-shots below:

 

  Yahoo Marketing Solution Ad Campaign Google Adwords Ad Campaign Microsoft AdCenter Ad Campaign

I guess I do not really need to say anything. The results speak for themselves. If you are still scratching your head, let me know in the comments Batting Eyelashes

Before you draw a conclusion, please read the disclaimer1. All the three experiments were done on similar budget, near similar constraints and an (almost) exact timeframe.

 

image


    Google Adwords tops out in experience. Seemless integration, less than 5 minutes from get, set to start delivering.
    Microsoft AdCenter fastest to empty out the inventory! Spend cap reached in just 5 days!
    Yahoo! SM takes 4 days for editorial approval. 4 days! but once approved, the results are very impressive.
    AdWords has the costliest min bid for keywords
    Yahoo! SM is the only one where keywords change their position from 3 all the way to 20 (within a single day!)

 

1

DISCLAIMER This posting is provided "AS IS" with no warranties, and confers no rights. Your results and experience may differ from the author's and you assume all risk for your conclusion. This article has not been read or approved by Yahoo!, Google or Microsoft

Categories

  
 You may also be interested in
  
 Comments & Discussions

  • Gravatar
    colorfulchik Friday, October 24, 2008 at 6:16 AM
    Re: Budget Advertising Campaign shootout.
    OOOOOOOOOh
    you are back to being a microsoft fanboy huh

  
Locations of visitors to this page Clicky Web Analytics 

Subodh's Blog Rating

 

DISCLAIMER

The opinion expressed
on this page 
is strictly that
of the page author
who has a
habit of animating
day-dreaming
and
fictionalizing
out of thin air.
 

The contents of this page
have not been
reviewed 
nor
approved
by 
Yahoo!

 Follow this blog
  
 Tag Cloud
  
Archives
 

Top 5 Posts of Last year
Copyright © 1995-2009 Subodh Shakya. All rights reserved.{Powered by SpeedBlog}